← Claude
Brock Mesarich | AI for Non Techies
Claude Cowork Can Finally Generate Images and Videos (NEW)
3 min read4 May 2026Worth watching
TL;DR
This video shows how to connect Higgsfield (an image/video generation platform) to Claude Cowork via a custom connector, solving the long-standing problem of Cowork being unable to generate visual media. The creator walks through full setup, free plugin installation, Claude MD project configuration, and automated ad generation including UGC video ads.
Key points
1
Claude Cowork previously could not generate images or videos due to its sandbox blocking external AI tools like Midjourney, Runway, or OpenAI — Higgsfield connector now fixes this
2
A free plugin pack (zip file + PDF guide) with 6 skills including 'product to ad', 'IG carousel', and 'setup Higgsfield project' is available in the video description
3
The Higgsfield connector is added via Claude Cowork's customize > connectors menu using a specific URL, and requires a paid Higgsfield account
4
Claude Projects with separate Claude MD files per use case (ads, YouTube, email) keep token costs down by avoiding overbloated instruction files
5
Scheduled tasks can automate daily UGC video ad generation from product images in a desktop folder, running while the user sleeps
Actionable insights
→
Add Higgsfield as a custom connector in Cowork via customize > connectors > plus button, paste the Higgsfield MCP URL, then set permissions to 'always allow' to avoid constant approval prompts
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Use the free 'product to ad' skill by dropping product images into your working folder, invoking /product-to-advertisement, and specifying target audience and tone — it generates UGC video ads using Seed Dance 2.0 automatically
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Create a Soul ID character in Higgsfield by uploading multiple clear face photos (no sunglasses, good lighting) to generate a reusable personal likeness for ads and Instagram content without using your own camera
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Generate Instagram carousel content at scale with the /IG carousel skill, then iterate directly in Higgsfield without burning Claude tokens for minor edits like relighting or text changes
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Connect 9,000+ additional apps to Cowork using Zapier MCP by adding a new MCP server in Zapier, selecting desired apps, and clicking 'add to Claude' — no coding required
Notable quotes
“Claude Cowork could do almost everything except for generate images and videos. And as a co-work power user, this was extremely annoying and honestly one of the things that made Co-work not feel like a complete product yet.”
“Think of this as training an AI employee one time, and it always knows how to perform every single time that you interact with it.”
“I mean that is pretty crazy if you really think about it.”
Worth watching?
✅
Worth watching the full video?
Watch if you are actively using Claude Cowork and want to see the exact connector URL, plugin installation steps, and live UGC ad generation in action — the key steps are all captured here but the live demos help verify the outputs.
Saved you some time? The creator still deserves a like.
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