Chris Koerner on The Koerner Office Podcast

Chris Koerner on The Koerner Office Podcast is live!

⏱ 20 min video · 2 min read8 May 2026

TL;DR

Chris Koerner hosts a live stream while driving to Fort Worth to film a video about automated ice machine businesses, planning to also do a live DoorDash delivery session later that day. In between, he takes audience business questions covering topics like postcard advertising ROI, franchise viability, junk removal add-ons, and when to start an LLC.

Key points

Chris is filming a video about automated ice vending machine businesses in Fort Worth, then will live stream himself doing DoorDash deliveries to test strategies for maximizing tips and earnings.

A 15-year-old entrepreneur sells rare, colorful ants found in West Texas deserts to Discord groups for up to $5,000 per sale - Chris is interviewing him later that day.

For postcard advertising businesses, Chris advises testing with roofing companies - a $3,000 dedicated postcard could generate 50 leads, yielding 12-13 sales at $20,000 each, making the ROI case easy to sell.

On food franchises like HTeaO and Crumble, Chris warns that catching a trending brand is risky - even Crumble sales are down year-over-year - and only prime-location early entrants are likely to sustain long-term.

Chris argues recurring revenue is overrated: a repeatable system that reliably generates high one-time transactions (like his friend making $40,000 per dental office relocation deal) can be just as valuable as subscription revenue.

Actionable insights

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Start an LLC post-revenue, not pre-revenue - wait until you have a repeatable, scalable process before formalizing the business.

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When pricing ad spots for local businesses, back-calculate value from close rates and average ticket size rather than guessing at market rate - then charge the maximum justified by ROI.

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For junk removal operators wanting recurring revenue, pair the business with dumpster and trailer rentals, then offer B2B clients a discount in exchange for a committed rental schedule.

Notable quotes

“There are no solutions, only trade-offs. If you don't have recurring revenue in your business and you can't think of a justifiable way of adding it, then just be grateful for the trade-off that you have.”

“I have no interest in interviewing billionaires. I want to interview the most random 15-year-old that sells ants. I just want to find the most off-the-wall business ideas that are approachable, affordable to start, and have high profit potential.”

“For every Crumble that made it or Subway, there are a hundred food franchises that were once hot that didn't make it.”

Worth watching?

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Worth watching the full video?

Skip the video - it is an unstructured live stream with no single deep dive; the key business advice and ideas are all captured here and the format is too rambling for busy viewers.

Topics

Business DoorDash

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